John Froelich – SVP Sales, Strategy and Marketing
In his role at Bramasol, John Froelich draws upon more than 25 years of global sales, marketing, and executive leadership experience with Fortune 100 companies such as SAP, IBM, AT&T, and Avaya. Before joining Bramasol, John served as a business coach and consultant who helped small and medium-sized businesses improve profitability, increase sales, and achieve business clarity. His clients included Signs By Tomorrow, AJF Engineering, US Airways, and American Express.
John has built and managed inside sales and sales teams globally – most recently with SAP, where he set up and led the inside sales and telemanagement teams. During his work with Avaya and IBM, he managed teams in more than 30 countries and consulted with British Telecom, Intel, Sun, and other Fortune 100 companies on strategy and deployment of global telesales, telemarketing, and marketing organizations and programs. John began his career at AT&T, where he spent 15 years in various sales and marketing roles selling engineering, testing, and quality assurance services, and consulting with Fortune 500 companies such as NYSE, Morgan Stanley, and Tucker Anthony. During this time, he also served the U.S. during the first Gulf War by participating in two tours of duty in support of the troops in Saudi Arabia and Kuwait as an AT&T employee.
John is a member of Scottsdale (AZ) Leadership, a group of elite business and community leaders chosen for their contributions to the city and their focus on local philanthropic causes. He is also a member of the Scottsdale mayor’s business development advisory board and task force. John has earned a Master of Science degree in finance and international business and a Bachelor of Science degree in finance from Seton Hall University.
Specialties:
Sales, SAP, S/4 HANA, HANA, S/4HANA Cloud, Revenue Recognition, Leasing, Personas, Fiori, mobility, dashboarding, reporting, optimization, sales process design, sales management, customer satisfaction, website optimization, demand generation program design and execution, channel optimization, social media, blogs, Twitter, Succession Planning, Exit Strategy.
